One of the most difficult barriers to entry for executives who are new to social media is simply digesting the colloquialism that this form of media has so openly embraced. As a result, new users of a social media site are immediately confronted with a slew of unfamiliar phrases.
New users aside, social media marketing services have crammed the whole book of such terminologies as its pivotal in helping them achieve that competitive edge for their clients. It’s just what they do every day.
As each channel emerges, so do new slang, culture, and space redefinitions. How can a newcomer stay on top of an ever-changing array of new social media terms? We’re about to find out.
Basic Social Media Terms
The majority of new media buzzwords have their origins in social networks. Twitter popularised phrases such as “at the reply”, “direct message”, and “retweet.” The terms “fan page” and “status update” were coined by Facebook. Definitions derived from these sites and circulated in the social sphere can be categorized into nine simple categories:
Post: The term for the distribution of original content to a user network.
Share A term used to describe sharing another person’s “post” on the same network.
Mention: A user’s attempt to mention another user or social profile in the creation of social content.
Popularity: Within the network, there is a method for determining the popularity of a “post”.
Note for Users: How can users communicate confidentially within the network?
Descriptors: A network strategy for clarifying or explaining a “post.”
Organization: The process by which users organize “posts” on the network.
We’ve mapped these categories to the terminology of choice for each of the top social networks to make it easier for new users to get started. It is now simple to determine the appropriate social media term to use for whatever network you are discussing.
Old Words, New Meanings
Now that we’ve defined the fundamental slang, there are a plethora of words that describe things in social media in general that do not pertain to a specific site or social network. These new social media buzzwords frequently sound familiar; they are frequently recognizable bits of vocabulary that have been repurposed and redefined.
Crowdsourcing: Crowdsourcing is the process of searching for an answer, solution, or completion of a task using one’s social network. Crowdsourcing is based on the concept of collective intelligence or the belief that the knowledge of a group exceeds that of an individual.
Many have argued that for crowdsourcing to be effective, the community being asked must be diverse, qualified, and robust.
Curation: The natural activity of aggregating, ranking, and assigning value to content is known as content curation. In the purest form of curation, the original source of content is nearly irrelevant, as the focus is on acquiring real-time, high-value content and knowledge.
The “wiki” gave birth to content curation, which has recently gained popularity as a result of the success of the social site Quora. In contrast to the traditional organization, content curation (in the new media sense) reflects both individual and collective perception and thought evolution.
As a result, the user relies on the community to engage and assist in determining what is personally most valued and useful. As a result, cultivating a trustworthy network is a part of the curation process.
Meme: This term was coined in science to describe virility in thought, regardless of the truth. The social media version of this word takes the concept of virility from the original definition and applies it to content. As a result, a meme is a popular topic of discussion on social media.
Troll: A troll is someone who posts irrelevant, off-topic, or inflammatory content on a social networking site. The primary goal of a troll is to startle others and disrupt normal conversation. Trolls who post on-brand social properties frequently have a specific goal in mind.
Trolls who post on-brand social properties frequently aim to elicit negative responses from other users and, potentially, the brand itself.
Wiki: A wiki is a website where users can create and edit page content using a standard browser. Wikis enable the organization of content as well as the creation and editing of said content. This social utility promotes open editing while relying on the community to ensure accuracy and efficacy.
These are the most common terminologies that any social media user should be acquainted with. There are other terms too, but they are quite rarely or vaguely used.
Social media is the most dynamic and evolving platform on the internet after Google of course. The trick is to stay updated with any terminology to make our navigation or understanding of social media content. And sometimes, you might not need to go into so much depth, because social media marketing services can do any business of yours social media saving you a lot of time and hassle. Also, it’s done in a much better way as the experts are assigned that task.
The same process is done by Infini Social – the leading social media marketing services agency. So, connect with them to get your business recognized on social media in a much more effective way and lesser time.